The Smiling Face Company

Your Smile Belongs Here

Start Your Journey To Your Brightest Smile Today

Unveil the extraordinary with our gallery of "Before and After" photos—where unbelievable smiles meet undeniable results.

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About Us

We Are Excited To Welcome You To Our Happy Place
Join Our Family Of Smiling Faces

Hours

Open Tuesday - Friday
10:00 AM- 7:00 PM (By Appointment)
Saturday - By Appointment Only
Same Day Appointments May Be Available

Call us

919-349-9610

Find us

1631 Midtown Place
Raleigh, NC 27609

The Brightest Smiles Bring The Most Happiness

At The Smiling Face Co., we’re here to help you explore the best path to a confident, radiant smile. Whether you're curious about ways to enhance your smile or seeking guidance on treatment options, our team provides personalized assessments to help you understand what’s possible.

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Shine Bright Summer Sale 7/12/25

One day only, $129.99 Teeth Whitening- Normally $279.99. Bring A Friend For $99ea,

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"How May We Help Your Smile"

"We offer both in-office and virtual smile assessments, making it easy and convenient for you to explore your best smile from anywhere! We aim to help guide your journey toward a confident, radiant smile."

Why Choose US?

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Choose Your Glow
3 Professional Whitening Options

We offer three powerful in-office whitening packages tailored to fit your smile goals and budget. If you're unsure which package is right for you, we provide a complimentary whitening consultation at the time of your appointment—where we assess your current shade and show you the expected results based on the package you choose.

Silver 40 minutes- 20% HP Gel

Perfect for first-timers or those looking for a quick refresh, this treatment uses 20% hydrogen peroxide gel to brighten your teeth 3–6 shades in just 40 minutes

Gold 60 minutes- 35% HP Gel

Ready for a bigger impact? Our Gold Package uses a stronger 35% hydrogen peroxide gel, delivering up to 10 shades of whitening in one visit—ideal for weddings, photoshoots, or major events.

Platinum Up To 80 min- 40%HP Gel

Our most advanced and effective option. The Platinum Package uses a powerful 40% hydrogen peroxide gel for maximum whitening in one session. It's the best choice for those who want dramatic, professional-level results fast—and want to maintain a radiant, confident smile that truly turns heads.

It Gets No Better!

Professional In- Office
Teeth Brightening

Join our family of hundreds of satisfied, happy, smiling faces!

Professional In-Office Teeth Whitening

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Maintain Your Smile

Keep Your Smile Bright & Aligned
Your smile is an investment, and we’re here to help you maintain it! Whether you’ve achieved your perfect smile through orthodontic treatment or simply want to keep your teeth looking their best, retainers and whitening trays are essential tools.

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We're Here For You

At The Smiling Face Co., our team is more than just skilled professionals—we are passionate, and committed to bringing joy, confidence, and life-changing smiles to our patients. We aim at creating an uplifting experience, we work together to ensure every visit is seamless, comfortable, and fun! Whether you’re here for a whitening session, a smile assessment, or just some positive energy, our team is ready to make your journey unforgettable. Come meet the dream team that’s redefining smiles—one happy patient at a time! 😊✨

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The Power of a Confident Smile

A straight smile is more than just aesthetics—it’s a confidence booster that can transform the way you feel about yourself. When your teeth are aligned, you naturally smile more, and that positive energy radiates in every interaction. Whether you're walking into a meeting, taking a photo, or simply catching your reflection, a beautiful smile can make you feel empowered, self-assured, and ready to take on the world. At The Smiling Face Co., we believe that confidence starts with a smile, and we’re here to help you achieve one that shines as brightly as you do! ✨😃

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Expertise

Simply helping you smile

Your oral health and well-being are our top priorities, driving us to deliver the highest standard of care, professionalism, and expertise.

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We made it our mission to help others achieve their most beautiful smile.

Ebony Grady

Senior Smile Architect

Testimonials

5 Star Reviews

“I've had a awesome experience at The Smiling Face Co with Mrs. Ebony as my assitant and she keeps a smile on her face and she is a great person. I am so excited to visit the office.

Dmya Evans

TSF Patient

"Absoulutely Fantastic Experience"

Sherrita Hopson

Orthodontic patient

“I am so happy to have found this place. The vibe is everything and they truly know there stuff!

Alexis Odette

Looking For More Services

Check Out The Smiling Face NC

Our core values of integrity, compassion, service, dignity, gratitude, and excellence guide everything we do. We believe in honesty and transparency, ensuring that our patients always receive the highest quality care built on trust. Compassion is at the heart of our practice, as we understand that every patient deserves to be treated with kindness and respect, regardless of their background.

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